The Blog
Passionate about innovation and technology, here in our blog we cover news in the areas of BtoB acquisition and more specifically the use of your messaging and mailing tools.
Drawing on our 10 years of experience in this field, we provide you with the results of our reflections and provide you with advice and proposals to put in place in order to improve your commercial performance.
Our articles
What is AMP email?
- 7 April 2022
- In recent years, social media has certainly helped foster communication between people around the world, but it is no less true that email has been doing so for decades. Email, while having suffered a bad reputation lately due to the stigma of its supposedly too large carbon footprint (and being...
What is the state of the appointment scheduling solutions market in 2022?
- 14 January 2022
- The SaaS market, and more specifically the appointment scheduling market, remains extremely competitive in 2022 after two years of favorable conditions and a natural positive trend. The global online booking software market is expected to exceed USD 487 million by 2025, up from USD 196 million in 2019. As a...
Accelerating the digital transformation: which online prospecting tools to adopt?
- 16 December 2021
- Since the beginning of the health crisis and following the constraints that it has generated, the increased use of digital tools has been imposed within families, private circles and companies.After a quick report on the evolution of the general public’s behavior regarding digital tools, we will see which attitude and good practices...
Exclusive! How to succeed in cold emailing
- 12 August 2021
- An infallible weapon for all B2B companies, commercial prospecting is essential to achieve your objectives and obtain concrete results in terms of lead generation. However, in the era of technological advancements and digitization, competition is fierce as buyers are increasingly in demand and fairly well informed. The competition is raging. The commercial actions carried...